Brightwell
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The Dell Coffee Co.

A new logo for a new, locally-owned coffee shop

The Challenge

The Dell Coffee Co. brightens the main street of Oradell, New Jersey with fresh-brewed coffee in a warm, inviting atmosphere. The logo depicts a hummingbird in flight, symbolizing a tranquil safe haven where community gathers. It’s also a nod to the owner’s desire to bring the tastes of Columbia — home to the most hummingbird species in the world — to their customers.

Our Solutions

Logo Design

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Reflect your values.
Attract your audience.

Let’s talk about your values, your audience, and your next project.